The evangelical movement wants to be back on top of national politics, and to do it it’s borrowing from an unlikely playbook — Barack Obama’s.
Groups like Faith and Freedom Coalition and Susan B. Anthony’s List are beefing up their grass-roots efforts this year, turning to strategies more often embraced by President Obama than the Christian right, like using online data and micro-targeting to reach or visit hundreds of thousands of voters in key counties in states like Colorado, Arkansas, Louisiana and North Carolina — states that will determine whether Republicans gain a majority in the Senate.
